Aster Guardians Global Nursing Award 2022
Shining the Spotlight on the real heroes
Aster Guardians Global Nursing Award 2022
Idea
The Aster Guardians Global Nursing Award was conceptualized to recognize nursing excellence. We created a platform for nurses to share their journeys of compassion and for one nurse to win $ 250,000 on International Nurses Day.
Campaign Launch
We executed a 3 month campaign to allow every nurse globally to share his/her story and be a potential finalist. The campaign resulted in 25,648 registrations from nurses across 184 countries. This also resulted in monthly web traffic ranging from 65,000-120,000 unique visitors to the Aster Guardians website.
25,648
registrations from
184 countries
1.6 Million
total digital reach
6,500+
PR insertions globally
Our Campaigns
Awards & Recognition
'Healthcare Innovation of the Year' at Technology Leadership Awards
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Awards & Recognition
Excellence and Consistency: Being a Superbrand 6 years in a row
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